New Family Engagement Toolkit

The American Library Association (ALA) and the Public Library Association, a division of ALA, have partnered to create a free toolkit for raising awareness of how libraries promote family engagement in their communities. The toolkit includes six new Because statement messages highlighting different aspects of family engagement; each statement is paired with key messages, supporting evidence, promotional ideas, and program ideas in action, as well as a variety of graphics for print and digital media.

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Because...Libraries TransformIn all the National Library Week excitement, we missed a few great submissions for our Because statement contest. Apologies to those who weren’t included in the original voting. Please vote in our second round poll to help choose an additional winner of a Libraries Transform swag package worth $100! Voting will remain open until midnight CT on Sunday, April 15.

No matter how much data highlights the value of libraries, we know that stories—especially stories with an emotional component—can be crucial for building public support.

We need real-life stories from your patrons to help make an emotional connection with potential library supporters. Let us know how your library has transformed a community member’s life, and we might incorporate your story into our Libraries Transform public awareness messaging.

The Libraries Transform T-shirts we created for ALA's Annual Conference were popular, so we're considering a second printing. Please let us know what colors, sizes and Because statements you're interested in.

Because building a better world starts with literacy, Libraries Transform.How does your library transform? ALA’s Libraries Transform Because statements highlight some of the many reasons why libraries are essential to their communities. This National Library Week, we’re inviting libraries and library advocates to submit their own creative Because statements showcasing the value and impact of libraries.

Share your best Because statement on Twitter using the hashtag #LibrariesTransform or via the form below. We'll give everyone the chance to vote for their favorite during National Library Week.  The creator of the best Because statement will be featured in the Libraries Transform toolkit and win a Libraries Transform swag package from the ALA Store valued at $100, including a 30" x 50" banner, set of 11' x 17 window clings, bookmarks, and more.  Enter your best Because statement before noon CT on Wednesday, April 11 for a chance to win!

Wondering how to get started? Check out our guide for creating your own Because statement (PDF). You can also create branded graphics for your statement using new customizable templates available in the Libraries Transform Toolkit.

We need your stories!

At ALA's Midwinter Meeting in Atlanta this week? We're recording your stories about how libraries are transforming. Stop by the video room and tell us what's happening at your library,

We'll be there from 9-11 a.m. on Friday and 4-5 p.m. on Saturday. The video room is located just behind the ALA Store at the south end of the International Lounge.

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